We didn’t just build a brand
we built a promise to the planet.

Our

Story

Carragreen was born from one such idea: to create sustainable alternatives that make eco-friendly living accessible to everyone.

Our journey began when Surabhi Shah, coming from a family with over 35 years of experience in manufacturing paper packaging for the food industry, decided to take sustainability a step further. With creativity in her heart and purpose in her mind, she envisioned a world where everyday products wouldn’t harm the planet. Her idea — to design cost-effective, biodegradable, and compostable products — was selected among the Top 100 Startup Ideas in India (out of 6000 entries) under the Women Startup Program at IIM Bangalore. With IIM Indore as her incubation center, Surabhi transformed her vision into reality — and Carragreen took root. Alongside her stands Chetna Shah, co-founder and pillar of strength, whose creative insight and experience help Carragreen grow organically — like nature itself.

0K+
Trees Planted
450kg
Plastic Replaced

Meet Our Founders

Surabhi Shah

An engineer by profession and an ecopreneur by passion
She is the driving force behind Carragreen’s mission. She oversees marketing, finance, and manufacturing, combining technical precision with a strong sustainability vision. Surabhi’s journey from an idea incubated at IIM Bangalore and IIM Indore to a nationally recognized eco-startup reflects her belief that innovation and responsibility can go hand in hand. A designer at heart and a yoga enthusiast, she finds balance in both her work and life — embodying the harmony that Carragreen strives to bring to the world.

Chetna Shah

A connoisseur of art and craft
She brings her creative flair and deep understanding of design to Carragreen. With hands-on experience in the bakery and culinary world, she has mastered the art of blending aesthetics with functionality.
 At Carragreen, Chetna leads product development and customer insight, ensuring every creation is both innovative and meaningful. Known for her inventive spirit and love for cooking, she adds a personal touch of creativity to everything she does — from eco-friendly designs to delightful food recipes.

We’re on a mission to fight deforestation and plastic pollution — one conscious choice at a time.

By reusing, recycling, and reducing waste, we’re proving that sustainable living can be innovative, affordable, and beautifully simple.

Backed by leading institutions such as IIM Bangalore and IIM Indore, and recognized by the Samriddh Madhya Pradesh Forum, Carragreen stands as a symbol of innovation rooted in purpose.

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At Carragreen, we believe sustainability should be simple, practical, and within everyone’s reach.

We design and manufacture eco-friendly stationery and packaging solutions that replace everyday plastic products — without compromising on quality, comfort, or design.

Our growing range includes:

  • Pencils made from recycled newspaper and paper
  • Biodegradable spoons and packaging that replace disposable plastic and wooden alternatives

Every product we create carries our core belief: green choices shouldn’t be a luxury — they should be a lifestyle.

We know change doesn’t happen overnight.

But with each eco-friendly pencil, each compostable spoon, and each mindful customer, we get closer to a cleaner planet — one that future generations can proudly call home.

We invite you to join us on this journey.

 Let’s Care for the Green. Carry Green.

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